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Make money writing with a copywriting services business

September 29th, 2007    Subscribe To Our Feed

As you may know, my ebook writing course “Seven Days To Easy Money: Copywriting Success” helps you to set up your own copywriting services business. It’s been helping writers to do that successfully for five years.

Surprisingly to me, rather than set up their own businesses, some writers have accepted positions with advertising agencies and other companies solely on the basis of the portfolio they compiled while working with the “Copywriting Success” material. Although I didn’t expect that, I’m pleased that it’s helped writers to substantially increase their income. Whatever works for you.:-)

Everything I create for writers has that aim at its core - to help writers make more money writing.

Is “Copywriting Success” just for writers?

I’ve received a couple of questions over the past week, the gist being: “Who’s Copywriting Success for? Is it for everyone who wants to become a copywriter?”

The short answer is no - Copywriting Success is not for everyone; it’s for writers who want to increase their income. The ebook’s page states:

Dear Fellow Writer: If you’re tired of rejections, and low-paying markets, maybe it’s time for a change. Maybe it’s time you took your writing career seriously, and aimed for a huge income as a freelance copywriter.

The material is written for writers. That’s not to say that it wouldn’t work for Internet marketers or other people who want to write copy, but the material was written for writers. It will work for anyone who wants to set up a copywriting services business, but if you have no background as a writer, you may find the process more challenging.

Copywriters are coining money - but what if YOU’RE not?

September 20th, 2007    Subscribe To Our Feed

Ryan Healey has an interesting article on Michael Fortin’s blog: Why Freelance Copywriters Go Hungry.

First, I should say that NONE of the copywriters I know are starving, ALL are making great money, but be that as it may, I agree with everything that Ryan says.

He posits three deficiencies in the starving copywriters: confidence, sales experience and marketing know-how.

Yes indeed. You can write great copy, but if you don’t know how to market yourself, then you’re going nowhere.

This is why my copywriting course focuses on the business of copywriting, rather than on simple copywriting skills which anyone can pick up very easily. The business skills are essential, because freelance copywriting is a business. When I first created the course five years ago, my aim was to set up new copywriters with business skills in the course itself.

Once you have the business skills, you will get a great portfolio, because companies are desperate for copywriters - if you can write copy, you can name your own price, so companies are more than willing to give newbie copywriters a chance. Someone has to write the copy, and newbies are cheaper than people who’ve been writing copy for years.

If you’re starting a copywriting services business you need: a portfolio, a method, and persistence.

All three items are covered in the course, and this is why some of my students have got themselves a swag of clients by the third lesson: freelance copywriting is very much a business, and when you treat it like a business there’s unlimited potential for your new business.

Your New Copywriting Business: Start Local And Get Clients Fast

May 5th, 2007    Subscribe To Our Feed

If you’re a brand new copywriter, the best copywriting clients for you are your local businesses. Of course, once you build up your portfolio and your confidence, you can work with clients all over the world, but in the beginning, local clients are best.

There are a couple of reasons for this. The first one is that your local business community likes to deal with locals. When you’re a local, your inexperience doesn’t matter. You’ll get their business because you’re a known quantity - they feel comfortable with you.

The second reason is that the competition is less. If you don’t live in a global media hub like New York City, chances are that when you contact local businesses, it will be the first time they’ve ever been contacted by a copywriter.

What Kinds Of Businesses Hire Copywriters?

All businesses need copywriters, but some small businesses just don’t have the funds. The only way to find out whether a business can afford to hire you is to ask them whether they need a copywriter. In some instances, you may have to explain to them just what a copywriter does.

Approach local medical centers, animal hospitals, realtors, and have a chat to them - just an easy chat to see what their marketing needs are, and whether you could help.

Get In Touch With Local Graphic Design And Advertising Agencies

It’s often easier to work with local professionals, because they know what copywriting can do for them. Approach your local agencies, and let them know that you’re ready to work with them when they have an overflow of work. This always happens when they get new contracts, so you should get steady work from agencies without too much effort.

So if you’re eager to start a copywriting business, start local. You’ll be amazed at the welcome you get, and your new business will be off and running.

Discover how you can turn your writing skills into a fabulous copywriting career. Angela Booth’s ebook “Seven Days To Easy Money: Copywriting Success” takes you from novice to pro copywriter in just seven days. This popular ebook has been turning writers into successful copywriters for five years. Packed with information, the ebook also includes exercises which become your copywriter’s marketing processes and portfolio. You could be signing up your first clients within two days.

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Credits: Seven Days To Easy Money: Copywriting Success | Matteo Turchetto | Andreas Viklund